Dealing with Socially Responsible Consumers Studies in Marketing /

Dealing with Socially Responsible Consumers Studies in Marketing /

Bibliografiske detaljer
Institution som forfatter: SpringerLink (Online service)
Andre forfattere: Bhattacharyya, Jishnu (Editor)
Summary:XLII, 564 p. 60 illus., 51 illus. in color.
text
Sprog:engelsk
Udgivet: Singapore : Springer Nature Singapore : Imprint: Palgrave Macmillan, 2022.
Udgivelse:1st ed. 2022.
Fag:
Marketing.
Business ethics.
Industrial management > Environmental aspects.
Business Ethics.
Corporate Environmental Management.
Online adgang:https://doi.org/10.1007/978-981-19-4457-4
Format: Electronisk Bog
Indholdsfortegnelse:
  • Section 1: Introduction
  • Section 2: Key Principles and Concepts
  • Section 3: Current Developments (Review of extant literature)
  • Section 4: Case Studies.

Lignende værker