Social Media for Government A Practical Guide to Understanding, Implementing, and Managing Social Media Tools in the Public Sphere /

Social Media for Government A Practical Guide to Understanding, Implementing, and Managing Social Media Tools in the Public Sphere /

Detalhes bibliográficos
Autor principal: Khan, Gohar F. (Author)
Autor Corporativo: SpringerLink (Online service)
Resumo:XXIV, 159 p. 58 illus., 11 illus. in color.
text
Idioma:inglês
Publicado em: Singapore : Springer Nature Singapore : Imprint: Springer, 2017.
Edição:1st ed. 2017.
Assuntos:
Advertising media planning.
Computer networks .
Communication in politics.
Public administration.
Media Planning.
Computer Communication Networks.
Political Communication.
Public Administration.
Acesso em linha:https://doi.org/10.1007/978-981-10-2942-4
Formato: Recurso Electrónico Livro
Sumário:
  • Chapter 1. What is Social Media?
  • Chapter 2. Social Media-based Government: It's All About Culture
  • Chapter 3. Enabling a Participatory Government
  • Chapter 4. Enabling a Collaborative Government
  • Chapter 5. Enabling an Open Government
  • Chapter 6. Social Media Analytics
  • Chapter 7. Social Media Strategy
  • Chapter 8. Social Media Risks Management.

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