Customer-Committed How to Create Outstanding Customer Experiences and Strengthen Your Brand /
| 第一著者: | |
|---|---|
| 団体著者: | |
| 要約: | XIII, 140 p. 52 illus., 1 illus. in color. text |
| 言語: | 英語 |
| 出版事項: |
Wiesbaden :
Springer Fachmedien Wiesbaden : Imprint: Springer,
2025.
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| 版: | 1st ed. 2025. |
| 主題: | |
| オンライン･アクセス: | https://doi.org/10.1007/978-3-658-47701-1 |
| フォーマット: | 電子媒体 図書 |
目次:
- The customer experience makes the difference
- Strategy: Establishing the foundation of a customer-connected organization
- Shaping the transformation to a customer-connected organization
- Creating customer-connected experiences
- Customer-connected brands – Best practice examples
- Summary and action needs
- Glossary.