Customer-Committed How to Create Outstanding Customer Experiences and Strengthen Your Brand /
| Autor Principal: | |
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| Autor Corporativo: | |
| Summary: | XIII, 140 p. 52 illus., 1 illus. in color. text |
| Idioma: | inglés |
| Publicado: |
Wiesbaden :
Springer Fachmedien Wiesbaden : Imprint: Springer,
2025.
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| Edición: | 1st ed. 2025. |
| Subjects: | |
| Acceso en liña: | https://doi.org/10.1007/978-3-658-47701-1 |
| Formato: | Electrónico Libro |
Table of Contents:
- The customer experience makes the difference
- Strategy: Establishing the foundation of a customer-connected organization
- Shaping the transformation to a customer-connected organization
- Creating customer-connected experiences
- Customer-connected brands – Best practice examples
- Summary and action needs
- Glossary.