Product Development for Distant Target Groups An Experimental Study for the Silver Market /
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| Corporate Author: | |
| Summary: | XVII, 244 p. 65 illus. text |
| Language: | English |
| Published: |
Wiesbaden :
Springer Fachmedien Wiesbaden : Imprint: Springer Gabler,
2017.
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| Edition: | 1st ed. 2017. |
| Series: | Forschungs-/Entwicklungs-/Innovations-Management
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| Subjects: | |
| Online Access: | https://doi.org/10.1007/978-3-658-18325-7 |
| Format: | Electronic Book |