The Spirit of Capitalism According to the Michelin Company Anthropology of an Industrial Myth /
| Prif Awdur: | |
|---|---|
| Awdur Corfforaethol: | |
| Crynodeb: | XI, 235 p. 10 illus., 7 illus. in color. text |
| Iaith: | Saesneg |
| Cyhoeddwyd: |
Cham :
Springer International Publishing : Imprint: Palgrave Macmillan,
2019.
|
| Rhifyn: | 1st ed. 2019. |
| Cyfres: | Palgrave Studies in Urban Anthropology,
|
| Pynciau: | |
| Mynediad Ar-lein: | https://doi.org/10.1007/978-3-319-96610-6 |
| Fformat: | Electronig eLyfr |
Tabl Cynhwysion:
- 1. Introduction.-2. A Myth Built on the Manipulation of Local History and Memory
- 3. The Construction of a Myth
- 4. Reified Types of Myth and Company Ritual
- 5. The Myth and Its Justifications with the Michelin spirit: The Father, the Son and the Healthy Spirit
- 6. Transmitting the spirit
- 7. The process of Desacralisation and Feelings of Ambivalence
- 8. Conclusion.