The Patent Medicines Industry in Georgian England Constructing the Market by the Potency of Print /
| Main Author: | |
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| Corporate Author: | |
| Summary: | XVI, 320 p. 9 illus., 7 illus. in color. text |
| Language: | English |
| Published: |
Cham :
Springer International Publishing : Imprint: Palgrave Macmillan,
2018.
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| Edition: | 1st ed. 2018. |
| Series: | Medicine and Biomedical Sciences in Modern History,
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| Subjects: | |
| Online Access: | https://doi.org/10.1007/978-3-319-69778-9 |
| Format: | Electronic Book |
Table of Contents:
- 1. Introduction
- 2. The Status of Patent Medicines
- 3. Constructing the Industry
- 4. Connecting the Country
- 5. Supplying the Consumer
- 6. Persuading the Poorly
- 7. Utilising the Imagination as Therapy
- 8. Harnessing the Potency of Print
- 9. The Legacy of the Patent Medicines Industry.