Designing and Managing Industrial Product-Service Systems
| Asıl Yazarlar: | , , |
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| Müşterek Yazar: | |
| Özet: | VII, 101 p. 30 illus., 13 illus. in color. text |
| Dil: | İngilizce |
| Baskı/Yayın Bilgisi: |
Cham :
Springer International Publishing : Imprint: Springer,
2017.
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| Edisyon: | 1st ed. 2017. |
| Seri Bilgileri: | SpringerBriefs in Operations Management,
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| Konular: | |
| Online Erişim: | https://doi.org/10.1007/978-3-319-40430-1 |
| Materyal Türü: | Elektronik Kitap |
İçindekiler:
- Introduction
- Servitization – Service Infusion in Manufacturing
- Integrated product-service systems
- Industrial Services as Marketing and Operations Strategy
- Improving marketing and operation strategy through services
- Service delivery
- Managing service delivery
- Role of technology in servitization
- Pricing decisions- from ownership to subscription
- Value chain effects
- Conclusions.