Designing and Managing Industrial Product-Service Systems
| Główni autorzy: | , , |
|---|---|
| Korporacja: | |
| Streszczenie: | VII, 101 p. 30 illus., 13 illus. in color. text |
| Język: | angielski |
| Wydane: |
Cham :
Springer International Publishing : Imprint: Springer,
2017.
|
| Wydanie: | 1st ed. 2017. |
| Seria: | SpringerBriefs in Operations Management,
|
| Hasła przedmiotowe: | |
| Dostęp online: | https://doi.org/10.1007/978-3-319-40430-1 |
| Format: | Elektroniczne Książka |
Spis treści:
- Introduction
- Servitization – Service Infusion in Manufacturing
- Integrated product-service systems
- Industrial Services as Marketing and Operations Strategy
- Improving marketing and operation strategy through services
- Service delivery
- Managing service delivery
- Role of technology in servitization
- Pricing decisions- from ownership to subscription
- Value chain effects
- Conclusions.