Designing and Managing Industrial Product-Service Systems
| المؤلفون الرئيسيون: | , , |
|---|---|
| مؤلف مشترك: | |
| الملخص: | VII, 101 p. 30 illus., 13 illus. in color. text |
| اللغة: | الإنجليزية |
| منشور في: |
Cham :
Springer International Publishing : Imprint: Springer,
2017.
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| الطبعة: | 1st ed. 2017. |
| سلاسل: | SpringerBriefs in Operations Management,
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| الموضوعات: | |
| الوصول للمادة أونلاين: | https://doi.org/10.1007/978-3-319-40430-1 |
| التنسيق: | الكتروني كتاب الكتروني |
جدول المحتويات:
- Introduction
- Servitization – Service Infusion in Manufacturing
- Integrated product-service systems
- Industrial Services as Marketing and Operations Strategy
- Improving marketing and operation strategy through services
- Service delivery
- Managing service delivery
- Role of technology in servitization
- Pricing decisions- from ownership to subscription
- Value chain effects
- Conclusions.