CSR and its Internal Narrative A History of the Pirelli Company Magazine (1950-2019) /

CSR and its Internal Narrative A History of the Pirelli Company Magazine (1950-2019) /

Detalhes bibliográficos
Autor principal: Suffia, Ilaria (Autor)
Autor Corporativo: SpringerLink (Online service)
Resumo:XXVII, 130 p. 12 illus., 1 illus. in color.
text
Idioma:inglês
Publicado em: Cham : Springer Nature Switzerland : Imprint: Palgrave Macmillan, 2025.
Edição:1st ed. 2025.
coleção:Palgrave Debates in Business History,
Assuntos:
Business ethics.
Corporations.
Economic history.
Communication in organizations.
Business Ethics.
Corporate History.
Corporate Communication.
Acesso em linha:https://doi.org/10.1007/978-3-031-87445-1
Formato: Recurso Eletrônico Livro
Sumário:
  • Chapter 1: CSR and Company Magazines
  • Chapter 2: The Pirelli case study
  • Chapter 3: Fatti e Notizie and the evolution of the CSR discourse 1950 2019
  • Chapter 4: CSR discourses three examples
  • Chapter 5: Implicit and Explicit in the Pirelli Internal CSR Narrative.

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