Servitization Strategy Delivering Customer-Centric Outcomes Through Business Model Innovation /

Servitization Strategy Delivering Customer-Centric Outcomes Through Business Model Innovation /

ग्रंथसूची विवरण
मुख्य लेखकों: Baines, Tim (लेखक), Ziaee Bigdeli, Ali (लेखक), Kapoor, Kawal (लेखक)
निगमित लेखक: SpringerLink (Online service)
सारांश:XXXIII, 227 p. 38 illus., 2 illus. in color.
text
भाषा:अंग्रेज़ी
प्रकाशित: Cham : Springer Nature Switzerland : Imprint: Palgrave Macmillan, 2024.
संस्करण:1st ed. 2024.
श्रृंखला:Palgrave Executive Essentials,
विषय:
Service industries.
Technological innovations.
Strategic planning.
Leadership.
Production management.
Services.
Innovation and Technology Management.
Business Strategy and Leadership.
Operations Management.
ऑनलाइन पहुंच:https://doi.org/10.1007/978-3-031-45426-4
स्वरूप: इलेक्ट्रोनिक पुस्तक
विषय - सूची:
  • SUMMARY
  • PREFACE
  • Chapter 1: Introduction
  • PART I: WHAT IS SERVITIZATION AND WHAT ARE ADVANCED SERVICES
  • Chapter 2: Servitization, advanced services, and outcomes
  • Chapter 3: Capturing value for advanced services
  • Chapter 4: Organising to deliver advanced services
  • PART II: WHY SERVITIZATION AND ADVANCED SERVICES ARE IMPORTANT
  • Chapter 5: Broad Drivers
  • PART III: HOW TO BRING ABOUT SERVITIZATION THROUGH THE INNOVATION OF ADVANCED SERVICES
  • Chapter 6: Exploring the processes of servitizaiton
  • Chapter 7: Managing the innovation of advanced services
  • Chapter 8: Close.

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