Servitization Strategy Delivering Customer-Centric Outcomes Through Business Model Innovation /

Xehetasun bibliografikoak
Egile Nagusiak: Baines, Tim (Egilea), Ziaee Bigdeli, Ali (Egilea), Kapoor, Kawal (Egilea)
Erakunde egilea: SpringerLink (Online service)
Gaia:XXXIII, 227 p. 38 illus., 2 illus. in color.
text
Hizkuntza:ingelesa
Argitaratua: Cham : Springer Nature Switzerland : Imprint: Palgrave Macmillan, 2024.
Edizioa:1st ed. 2024.
Saila:Palgrave Executive Essentials,
Gaiak:
Sarrera elektronikoa:https://doi.org/10.1007/978-3-031-45426-4
Formatua: Baliabide elektronikoa Liburua
Aurkibidea:
  • SUMMARY
  • PREFACE
  • Chapter 1: Introduction
  • PART I: WHAT IS SERVITIZATION AND WHAT ARE ADVANCED SERVICES
  • Chapter 2: Servitization, advanced services, and outcomes
  • Chapter 3: Capturing value for advanced services
  • Chapter 4: Organising to deliver advanced services
  • PART II: WHY SERVITIZATION AND ADVANCED SERVICES ARE IMPORTANT
  • Chapter 5: Broad Drivers
  • PART III: HOW TO BRING ABOUT SERVITIZATION THROUGH THE INNOVATION OF ADVANCED SERVICES
  • Chapter 6: Exploring the processes of servitizaiton
  • Chapter 7: Managing the innovation of advanced services
  • Chapter 8: Close.