Servitization Strategy Delivering Customer-Centric Outcomes Through Business Model Innovation /
| প্রধান লেখক: | , , |
|---|---|
| সংস্থা লেখক: | |
| সংক্ষিপ্ত: | XXXIII, 227 p. 38 illus., 2 illus. in color. text |
| ভাষা: | ইংরেজি |
| প্রকাশিত: |
Cham :
Springer Nature Switzerland : Imprint: Palgrave Macmillan,
2024.
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| সংস্করন: | 1st ed. 2024. |
| মালা: | Palgrave Executive Essentials,
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| বিষয়গুলি: | |
| অনলাইন ব্যবহার করুন: | https://doi.org/10.1007/978-3-031-45426-4 |
| বিন্যাস: | বৈদ্যুতিক গ্রন্থ |
সূচিপত্রের সারণি:
- SUMMARY
- PREFACE
- Chapter 1: Introduction
- PART I: WHAT IS SERVITIZATION AND WHAT ARE ADVANCED SERVICES
- Chapter 2: Servitization, advanced services, and outcomes
- Chapter 3: Capturing value for advanced services
- Chapter 4: Organising to deliver advanced services
- PART II: WHY SERVITIZATION AND ADVANCED SERVICES ARE IMPORTANT
- Chapter 5: Broad Drivers
- PART III: HOW TO BRING ABOUT SERVITIZATION THROUGH THE INNOVATION OF ADVANCED SERVICES
- Chapter 6: Exploring the processes of servitizaiton
- Chapter 7: Managing the innovation of advanced services
- Chapter 8: Close.