Successful Digital Transformation Initiatives in SMEs A Relational Goods Perspective /
| Main Authors: | , |
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| Corporate Author: | |
| Summary: | XI, 86 p. 4 illus. text |
| Language: | English |
| Published: |
Cham :
Springer International Publishing : Imprint: Palgrave Macmillan,
2023.
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| Edition: | 1st ed. 2023. |
| Subjects: | |
| Online Access: | https://doi.org/10.1007/978-3-031-36465-5 |
| Format: | Electronic Book |
Table of Contents:
- 1 Introduction
- 2 Human Relations Importance in Modern Business: An Ontological Perspective
- 3 Relational Goods and Organization Change in 4.0 Era
- 4 Including Relational Goods within the Diffusion of Innovation Framework
- 5 Empirical Observation of the Importance of Relational Goods in SMEs
- 6 Perspective Management Strategies
- 7 Conclusions.