Marketing in Culturally Distant Countries Managing the 4Ps in Cross-Cultural Contexts /
| 主要作者: | |
|---|---|
| 企业作者: | |
| 总结: | XV, 184 p. 28 illus., 18 illus. in color. text |
| 语言: | 英语 |
| 出版: |
Cham :
Springer International Publishing : Imprint: Springer,
2022.
|
| 版: | 1st ed. 2022. |
| 丛编: | International Series in Advanced Management Studies,
|
| 主题: | |
| 在线阅读: | https://doi.org/10.1007/978-3-031-04832-6 |
| 格式: | 电子 图书 |