Business in Africa in the Era of Digital Technology Essays in Honour of Professor William Darley /

書誌詳細
団体著者: SpringerLink (Online service)
その他の著者: Abugre, James Baba (編集者), L.C. Osabutey, Ellis (編集者), P. Sigué, Simon (編集者)
要約:XVII, 174 p. 13 illus., 12 illus. in color.
text
言語:英語
出版事項: Cham : Springer International Publishing : Imprint: Springer, 2021.
版:1st ed. 2021.
シリーズ:Advances in Theory and Practice of Emerging Markets,
主題:
オンライン・アクセス:https://doi.org/10.1007/978-3-030-70538-1
フォーマット: 電子媒体 図書
目次:
  • 1. Introduction to “Business in Africa in the Era of Digital Technology”
  • 2. Digitalization in Africa: The case of public programs in Ghana
  • 3. Maximizing Human Resource Development in Sub-Saharan Africa in the Digital Era
  • 4. Digitizing Recruitment and Selection of Employees in Ghana: A Social Media Network Perspective
  • 5. Gender and Rural Entrepreneurship in digitizing sub-Saharan Africa
  • 6. Social Media and Economic Development: The Role of Instagram in Developing Countries
  • 7. Franchising in the gasoline retail industry in Cameroon: A strategic perspective
  • 8. Supply chain management systems in Africa: insights from Nigeria
  • 9. Understanding rural micro and small business marketing practices in Ghana
  • 10. Attitudes to Globalization in the Public, Private and NGO Sectors.