Business in Africa in the Era of Digital Technology Essays in Honour of Professor William Darley /
| Autor corporatiu: | |
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| Altres autors: | , , |
| Sumari: | XVII, 174 p. 13 illus., 12 illus. in color. text |
| Idioma: | anglès |
| Publicat: |
Cham :
Springer International Publishing : Imprint: Springer,
2021.
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| Edició: | 1st ed. 2021. |
| Col·lecció: | Advances in Theory and Practice of Emerging Markets,
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| Matèries: | |
| Accés en línia: | https://doi.org/10.1007/978-3-030-70538-1 |
| Format: | Electrònic Llibre |
Taula de continguts:
- 1. Introduction to “Business in Africa in the Era of Digital Technology”
- 2. Digitalization in Africa: The case of public programs in Ghana
- 3. Maximizing Human Resource Development in Sub-Saharan Africa in the Digital Era
- 4. Digitizing Recruitment and Selection of Employees in Ghana: A Social Media Network Perspective
- 5. Gender and Rural Entrepreneurship in digitizing sub-Saharan Africa
- 6. Social Media and Economic Development: The Role of Instagram in Developing Countries
- 7. Franchising in the gasoline retail industry in Cameroon: A strategic perspective
- 8. Supply chain management systems in Africa: insights from Nigeria
- 9. Understanding rural micro and small business marketing practices in Ghana
- 10. Attitudes to Globalization in the Public, Private and NGO Sectors.