Business in Africa in the Era of Digital Technology Essays in Honour of Professor William Darley /

التفاصيل البيبلوغرافية
مؤلف مشترك:	SpringerLink (Online service)
مؤلفون آخرون:	Abugre, James Baba (المحرر), L.C. Osabutey, Ellis (المحرر), P. Sigué, Simon (المحرر)
الملخص:	XVII, 174 p. 13 illus., 12 illus. in color. text
اللغة:	الإنجليزية
منشور في:	Cham : Springer International Publishing : Imprint: Springer, 2021.
الطبعة:	1st ed. 2021.
سلاسل:	Advances in Theory and Practice of Emerging Markets,
الموضوعات:	International business enterprises. Business information services. Entrepreneurship. New business enterprises. Marketing. Finance. International Business. IT in Business. Financial Economics.
الوصول للمادة أونلاين:	https://doi.org/10.1007/978-3-030-70538-1
التنسيق:	الكتروني كتاب

جدول المحتويات:

1. Introduction to “Business in Africa in the Era of Digital Technology”
2. Digitalization in Africa: The case of public programs in Ghana
3. Maximizing Human Resource Development in Sub-Saharan Africa in the Digital Era
4. Digitizing Recruitment and Selection of Employees in Ghana: A Social Media Network Perspective
5. Gender and Rural Entrepreneurship in digitizing sub-Saharan Africa
6. Social Media and Economic Development: The Role of Instagram in Developing Countries
7. Franchising in the gasoline retail industry in Cameroon: A strategic perspective
8. Supply chain management systems in Africa: insights from Nigeria
9. Understanding rural micro and small business marketing practices in Ghana
10. Attitudes to Globalization in the Public, Private and NGO Sectors.

مواد مشابهة