Cause-Related Marketing Case Studies From a Global Perspective /

書目詳細資料
企業作者:	SpringerLink (Online service)
其他作者:	Galan-Ladero, M. Mercedes (Editor), Galera-Casquet, Clementina (Editor), Alves, Helena M. (Editor)
總結:	XXIV, 435 p. 101 illus., 93 illus. in color. text
語言:	英语
出版:	Cham : Springer International Publishing : Imprint: Springer, 2021.
版:	1st ed. 2021.
叢編:	Classroom Companion: Business,
主題:	Marketing. Business ethics. Business Ethics.
在線閱讀:	https://doi.org/10.1007/978-3-030-65455-9
格式:	電子圖書

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