Fundamental Theories of Business Communication Laying a Foundation for the Field /

Fundamental Theories of Business Communication Laying a Foundation for the Field /

Библиографические подробности
Главные авторы: Mayfield, Milton (Автор), Mayfield, Jacqueline (Автор), Walker, Robyn (Автор)
Автор-организация: SpringerLink (Online service)
Примечания:XI, 266 p. 3 illus.
text
Язык:английский
Опубликовано: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2020.
Издание:1st ed. 2020.
Серии:New Perspectives in Organizational Communication,
Предметы:
Personnel management.
Communication.
Industrial organization.
Management.
Strategic planning.
Leadership.
Human Resource Management.
Media and Communication.
Organization.
Business Strategy and Leadership.
Online-ссылка:https://doi.org/10.1007/978-3-030-57741-4
Формат: Электронный ресурс Книга
Оглавление:
  • 1. Introduction
  • 2. How We Selected the Theories
  • 3. A Typology of Business Communication Theories
  • 4. Theory Classifications
  • 5. Channels and Barriers
  • 6. Cultural Characteristics and Influences
  • 7. Flows and Patterns
  • 8. Meaning-Making and Discovery
  • 9. Motivation and Persuasion
  • 10. Organizational Structures
  • 11 Reasons and Representations
  • 12. Emerging and Noteworthy Theories
  • 13. Theory Traditions and Influences
  • 14. Why We Need Business Communication Theories
  • 15. Conclusion and Future Development
  • 16. Recommended Readings.

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