Business Model Management Design - Process - Instruments /
Hlavní autor: | |
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Korporativní autor: | |
Shrnutí: | XIV, 309 p. 176 illus., 149 illus. in color. text |
Jazyk: | angličtina |
Vydáno: |
Cham :
Springer International Publishing : Imprint: Springer,
2020.
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Vydání: | 2nd ed. 2020. |
Edice: | Springer Texts in Business and Economics,
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Témata: | |
On-line přístup: | https://doi.org/10.1007/978-3-030-48017-2 |
Médium: | Elektronický zdroj E-kniha |
Obsah:
- Part A - Business models as a management concept
- Introduction
- The business model concept
- Business model concepts in literature
- Distinction and aims of business models
- Part B - Structure of business models
- Introduction
- Structure of the value creation in business models
- Partial models of business models
- Partial models of business models
- Business model innovation
- Part C - Business model management
- Introduction
- Types of business model management
- Design of business models
- Implementation of business models
- Implementation of business models
- Implementation of business models
- Controlling business models
- Part D - Business model case studies
- Introduction
- E-business model
- Banking business model
- Automotive business model
- Media business model.