Temporal Modelling of Customer Behaviour
| 第一著者: | |
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| 団体著者: | |
| 要約: | XV, 123 p. 39 illus., 35 illus. in color. text |
| 言語: | 英語 |
| 出版事項: |
Cham :
Springer International Publishing : Imprint: Springer,
2020.
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| 版: | 1st ed. 2020. |
| シリーズ: | Springer Theses, Recognizing Outstanding Ph.D. Research,
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| 主題: | |
| オンライン･アクセス: | https://doi.org/10.1007/978-3-030-18289-2 |
| フォーマット: | 電子媒体 図書 |
目次:
- Introduction
- Datasets
- Literature Review
- Tracking Purchase Behaviour Change
- Discovering Purchase Behaviour Patterns
- Evaluating Impact of the Web-based Health Program
- Tracking the Evolution of Customer Segmentations
- Conclusions and Future Work. .