Cultural Heritage Marketing A Relationship Marketing Approach to Conservation Services /

Cultural Heritage Marketing A Relationship Marketing Approach to Conservation Services /

Detalhes bibliográficos
Autor principal: Parowicz, Izabella (Autor)
Autor Corporativo: SpringerLink (Online service)
Resumo:XVII, 158 p. 13 illus.
text
Idioma:inglês
Publicado em: Cham : Springer International Publishing : Imprint: Palgrave Pivot, 2019.
Edição:1st ed. 2019.
Assuntos:
Marketing.
Cultural property.
Management.
Customer services.
Personnel management.
Cultural Heritage.
Customer Service and Call Center.
Human Resource Management.
Acesso em linha:https://doi.org/10.1007/978-3-030-00287-9
Formato: Recurso Eletrônico Livro

Internet

https://doi.org/10.1007/978-3-030-00287-9

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