Cultural Heritage Marketing A Relationship Marketing Approach to Conservation Services /

Cultural Heritage Marketing A Relationship Marketing Approach to Conservation Services /

Bibliographic Details
Main Author: Parowicz, Izabella (Author)
Corporate Author: SpringerLink (Online service)
Summary:XVII, 158 p. 13 illus.
text
Language:English
Published: Cham : Springer International Publishing : Imprint: Palgrave Pivot, 2019.
Edition:1st ed. 2019.
Subjects:
Marketing.
Cultural property.
Management.
Customer services.
Personnel management.
Cultural Heritage.
Customer Service and Call Center.
Human Resource Management.
Online Access:https://doi.org/10.1007/978-3-030-00287-9
Format: Electronic Book

Internet

https://doi.org/10.1007/978-3-030-00287-9

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