Pitch Perfect Raising Capital for Your Startup /

Bibliographic Details
Main Author: Kamps, Haje Jan (Author)
Corporate Author: SpringerLink (Online service)
Summary:XIII, 103 p. 20 illus.
text
Language:English
Published: Berkeley, CA : Apress : Imprint: Apress, 2020.
Edition:1st ed. 2020.
Subjects:
Online Access:https://doi.org/10.1007/978-1-4842-6065-4
Format: Electronic Book
Table of Contents:
  • 1. Storytelling and Why it’s so Important
  • 2. How Venture Capital Works
  • 3. How to Design you Pitch Deck
  • 4. What Slides will you Need?
  • 5. Slide: The Problem - and Why it is Worth Solving- 6. Slide: The Solution - and How you are Different from Other Solutions on the Market
  • 7. Slide: The Product - What Does the Solution Actually Do?
  • 8. Slide: Market- Where is the Market Today? Where is it Going?
  • 9. Slide: Team - Why You are the Right People to Solve this Problem
  • 10. Slide: Traction - How are you Measuring Your Success to Date? What Milestones Have you Hit?
  • 11. Slide: The Moat - Why is it Hard for other Startups to do What You're Doing?
  • 12. Slide: Business Model - How are you Going to Make Money?
  • 13. Slide: Go-To-Market Strategy - What's the 'Beach-head Audience,' and How are you Going to Reach Them?
  • 14. Slide: Competitors - Who Else is in the Market? How Else are your Customers Solving the Same Problem?
  • 15. Slide: The Ask- How Much are you Raising, and What are you Going to Accomplish with that Money?
  • 16. Slide: Timing - Why is Now is the Perfect Time to Start this Company?
  • 17. The Take-Home Deck- Should You Have Multiple Versions of your Pitch Deck?
  • 18. Who Should you be Talking To? Creating an Investor Lead List.
  • 19. Getting Introductions- So, How do you Get in Front of the Right People?
  • 20. The Investment Thesis- Your Potential Investors Have a Thesis They Use to Guide Their Investments. It's Helpful to Know What it is
  • 21. Further Reading - Now that you Have a Pitch, What Else do you Need to Know?.