Swot-Analysis As A Perspective Cognitive Strategy Of Management
| Parent link: | The European Proceedings of Social & Behavioural Sciences (EpSBS).— 2357-1330 Vol. 90 : International Conference on Economic and Social Trends for Sustainability of Modern Society, ICEST-2020.— 2020.— [P. 1486-1491] |
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| Other Authors: | , , , |
| Summary: | Title screen Knowledge is presented as a valuable strategic resource. The maintenance of competitiveness of an organization requires a focused intelligent resource management. The article reveals the role of implicit knowledge in the realization of cognitive capacities of management strategies. It is shown that the channels of replenishment and distribution of implicit knowledge are social relationships and interpersonal interactions. The role of social capital in strengthening of intellectual capital is defined. The article reveals the role of technical and organizational initiatives in provision of a comprehensive infrastructure used in knowledge management processes. The paper accentuates the role of initiatives on knowledge management which enhances the competitive position of an organization that uses knowledge technologies and strategies in management processes. «SWOT-analysis» is interpreted as a business-strategy based on knowledge of the strengths and weaknesses of an organization, potential and risks. The strategy is considered as a balancing on the edge of external environment (potential and risks) and internal capacity of an organization. The inner capacity of an organization, which is characterized as a resource-based approach, is based on resources and capabilities of competitive organization. The article shows the duration and sustainability of resource strategy, discloses its advantages and specificity of the phenomenon of «increasing returns». It is shown that knowledge provides «increasing returns» only when it is used, as demonstrated by «self-reinforcing cycle». |
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2020
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| Online Access: | https://doi.org/10.15405/epsbs.2020.10.03.171 |
| Format: | Electronic Book Chapter |
| KOHA link: | https://koha.lib.tpu.ru/cgi-bin/koha/opac-detail.pl?biblionumber=669022 |