Advertisements and information objects' positioning technologies based on the territorial zoning of the city of Tomsk
| Parent link: | IOP Conference Series: Materials Science and Engineering Vol. 66: 20th International Conference for Students and Young Scientists: Modern Techniques and Technologies (MTT'2014), Tomsk, Russia, 14-18 April 2014.— 2014.— [012045, 6 p.] |
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| Corporate Authors: | , |
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| Summary: | Title screen The main results obtained in the analysis of existing advertising facilities in the city of Tomsk were considered as a basis for media planning while choosing the most effective advertising medium and its location depending on the area of territorial and functional purpose of the city. Режим доступа: по договору с организацией-держателем ресурса |
| Language: | English |
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2014
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| Online Access: | http://dx.doi.org/10.1088/1757-899X/66/1/012045 |
| Format: | Electronic Book Chapter |
| KOHA link: | https://koha.lib.tpu.ru/cgi-bin/koha/opac-detail.pl?biblionumber=637912 |