Технологии используемые в оценке удовлетворенности потребителей; Информационные технологии в науке, управлении, социальной сфере и медицине
| Parent link: | Информационные технологии в науке, управлении, социальной сфере и медицине.— 2015.— [С. 390-392] |
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| Autore principale: | |
| Ente Autore: | |
| Riassunto: | Заглавие с титульного экрана This paper is devoted to the actual nowadays problem of technology choosing for the customer satisfaction determining. The sources and methods, which are currently using to determine customer satisfaction have been reviewed, as well as their advantages and disadvantages. Two own methods have been proposed and considered: “Voting devise” and “Regular customer card”, their advantages and disadvantages have been presented. It was found, that the proposed methods could help to establish contact with customers and to obtain reliable and detailed information about their satisfaction. |
| Lingua: | russo |
| Pubblicazione: |
2015
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| Serie: | Информационные технологии в маркетинге |
| Soggetti: | |
| Accesso online: | http://earchive.tpu.ru/handle/11683/17172 http://www.lib.tpu.ru/fulltext/c/2015/C24/174.pdf |
| Natura: | Elettronico Capitolo di libro |
| KOHA link: | https://koha.lib.tpu.ru/cgi-bin/koha/opac-detail.pl?biblionumber=613909 |
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| 330 | |a This paper is devoted to the actual nowadays problem of technology choosing for the customer satisfaction determining. The sources and methods, which are currently using to determine customer satisfaction have been reviewed, as well as their advantages and disadvantages. Two own methods have been proposed and considered: “Voting devise” and “Regular customer card”, their advantages and disadvantages have been presented. It was found, that the proposed methods could help to establish contact with customers and to obtain reliable and detailed information about their satisfaction. | ||
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