Yes Logo Uncovering the Recipes of Branding Success in the World’s Largest Consumer Market /

Yes Logo Uncovering the Recipes of Branding Success in the World’s Largest Consumer Market /

Bibliografski detalji
Glavni autori: Wang, Jiazhuo George (Autor), Qin, Shuo (Autor), Wang, Allison (Autor)
Autor kompanije: SpringerLink (Online service)
Sažetak:XV, 207 p. 14 illus., 12 illus. in color.
text
Jezik:engleski
Izdano: Singapore : Springer Nature Singapore : Imprint: Springer, 2023.
Izdanje:1st ed. 2023.
Teme:
Branding (Marketing).
Telemarketing.
Internet marketing.
Consumer behavior.
Branding.
Digital Marketing.
Consumer Behavior.
Online pristup:https://doi.org/10.1007/978-981-99-6608-0
Format: Elektronički Knjiga

Internet

https://doi.org/10.1007/978-981-99-6608-0

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