Yes Logo Uncovering the Recipes of Branding Success in the World’s Largest Consumer Market /

Yes Logo Uncovering the Recipes of Branding Success in the World’s Largest Consumer Market /

Bibliografiske detaljer
Main Authors: Wang, Jiazhuo George (Author), Qin, Shuo (Author), Wang, Allison (Author)
Institution som forfatter: SpringerLink (Online service)
Summary:XV, 207 p. 14 illus., 12 illus. in color.
text
Sprog:engelsk
Udgivet: Singapore : Springer Nature Singapore : Imprint: Springer, 2023.
Udgivelse:1st ed. 2023.
Fag:
Branding (Marketing).
Telemarketing.
Internet marketing.
Consumer behavior.
Branding.
Digital Marketing.
Consumer Behavior.
Online adgang:https://doi.org/10.1007/978-981-99-6608-0
Format: Electronisk Bog

Internet

https://doi.org/10.1007/978-981-99-6608-0

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