Yes Logo Uncovering the Recipes of Branding Success in the World’s Largest Consumer Market /

Xehetasun bibliografikoak
Egile Nagusiak:	Wang, Jiazhuo George (Egilea), Qin, Shuo (Egilea), Wang, Allison (Egilea)
Erakunde egilea:	SpringerLink (Online service)
Gaia:	XV, 207 p. 14 illus., 12 illus. in color. text
Hizkuntza:	ingelesa
Argitaratua:	Singapore : Springer Nature Singapore : Imprint: Springer, 2023.
Edizioa:	1st ed. 2023.
Gaiak:	Branding (Marketing). Telemarketing. Internet marketing. Consumer behavior. Branding. Digital Marketing. Consumer Behavior.
Sarrera elektronikoa:	https://doi.org/10.1007/978-981-99-6608-0
Formatua:	Baliabide elektronikoa Liburua

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