Postcolonial Marketing Communication Images from the Margin /

Sonraí bibleagrafaíochta
Údar corparáideach:	SpringerLink (Online service)
Rannpháirtithe:	Das, Arindam (Eagarthóir), Chaudhuri, Himadri Roy (Eagarthóir), Turkdogan, Ozlem Sandikci (Eagarthóir)
Achoimre:	XIII, 178 p. 20 illus., 13 illus. in color. text
Teanga:	Béarla
Foilsithe / Cruthaithe:	Singapore : Springer Nature Singapore : Imprint: Springer, 2024.
Eagrán:	1st ed. 2024.
Ábhair:	Marketing. Communication in organizations. International economic integration. Globalization. Motivation research (Marketing). Organizational and Strategic Communication. Emerging Markets and Globalization. Market Psychology.
Rochtain ar líne:	https://doi.org/10.1007/978-981-97-0285-5
Formáid:	Leictreonach LEABHAR

Clár na nÁbhar:

Neocoloniality of Marketing Communications in the Global South
A Caribbean Hauntology: Spectres in Wide Sargasso Sea
Postcolonial Marketing Communication: An Indian Perspective
Postcolonial Branding – From the Subcontinent
Subaltern Agencies, Marketing Communications, and Counter Discourses in the Postcolony
Cultural Appropriation or Transculturation: the curious resilience of ‘Tiki’ culture
A Decolonizing Or Recolonizing Mindset? Semiotic Analysis Of A Qurban Donation Appeals To Africa In Turkey
A post-socialist reading of displaced images from the Global South: the case of Roma, Eastern Europe’s oriental Other
The Empire Bites Back: A Colonialist Confession
Can there be an Afterword after words? Looking Back at the Volume.

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