The Management of Continuous Product Development Empirical Research in the Online Game Industry /

Manylion Llyfryddiaeth
Prif Awdur: Huang, Wei (Awdur)
Awdur Corfforaethol: SpringerLink (Online service)
Crynodeb:IX, 131 p. 24 illus., 21 illus. in color.
text
Iaith:Saesneg
Cyhoeddwyd: Singapore : Springer Nature Singapore : Imprint: Springer, 2022.
Rhifyn:1st ed. 2022.
Pynciau:
Mynediad Ar-lein:https://doi.org/10.1007/978-981-19-4679-0
Fformat: Electronig Llyfr
Tabl Cynhwysion:
  • Chapter 1 Introduction
  • Chapter 2 Literature Review
  • Chapter 3 Research Design and Analysis Method
  • Chapter 4 Overview of the Chinese Game Industry and Online Game Development
  • -Chapter 5 Quantitative Analysis of Continuous Product Development
  • Chapter 6 Management of flexibility in continuous product development
  • Chapter 7 Management of exhaustion in continuous product development
  • Chapter 8 The impact of user interactions on freemium game performance
  • Chapter 9 Conclusion.