The Management of Continuous Product Development Empirical Research in the Online Game Industry /

Podrobná bibliografie
Hlavní autor: Huang, Wei (Autor)
Korporativní autor: SpringerLink (Online service)
Shrnutí:IX, 131 p. 24 illus., 21 illus. in color.
text
Jazyk:angličtina
Vydáno: Singapore : Springer Nature Singapore : Imprint: Springer, 2022.
Vydání:1st ed. 2022.
Témata:
On-line přístup:https://doi.org/10.1007/978-981-19-4679-0
Médium: Elektronický zdroj E-kniha
Obsah:
  • Chapter 1 Introduction
  • Chapter 2 Literature Review
  • Chapter 3 Research Design and Analysis Method
  • Chapter 4 Overview of the Chinese Game Industry and Online Game Development
  • -Chapter 5 Quantitative Analysis of Continuous Product Development
  • Chapter 6 Management of flexibility in continuous product development
  • Chapter 7 Management of exhaustion in continuous product development
  • Chapter 8 The impact of user interactions on freemium game performance
  • Chapter 9 Conclusion.