书本目录:
  • Chapter 1. The University Strategy Narrative
  • Chapter 2. University Governance
  • Chapter 3. What is Strategy?
  • Chapter 4 Strategic Frameworks
  • Chapter 5. Environment, Competition, Resources & Capabilities
  • Chapter 6. Mission, Vision & Values
  • Chapter 7. Objectives
  • Chapter 8. Arenas, Vehicles, Differentiators, Staging & Economic Logic
  • Chapter 9. Strategy
  • Chapter 10. Organizational Structure
  • Chapter 11. A New University
  • Chapter 12. Some Final Thoughts.