Marketing and Smart Technologies Proceedings of ICMarkTech 2019 /
| 企业作者: | |
|---|---|
| 其他作者: | , , , |
| 总结: | XXVI, 458 p. 91 illus., 63 illus. in color. text |
| 语言: | 英语 |
| 出版: |
Singapore :
Springer Nature Singapore : Imprint: Springer,
2020.
|
| 版: | 1st ed. 2020. |
| 丛编: | Smart Innovation, Systems and Technologies,
167 |
| 主题: | |
| 在线阅读: | https://doi.org/10.1007/978-981-15-1564-4 |
| 格式: | 电子 图书 |
书本目录:
- The Digital Advertising Conceptual Flow - A Literature Review
- Featured Snippets Results in Google Web Search: An Exploratory Study
- Willingness to pay a premium price for streaming services: the role of trust in services
- Websites as spaces of confluence: narratives and the pursuit of legitimacy
- User Behavior: The Case of Instagram
- The Influence of YouTubers in Consumer Behavior.