Customer-Committed How to Create Outstanding Customer Experiences and Strengthen Your Brand /

Customer-Committed How to Create Outstanding Customer Experiences and Strengthen Your Brand /

Bibliografiske detaljer
Hovedforfatter: Weber, Mathias (Author)
Institution som forfatter: SpringerLink (Online service)
Summary:XIII, 140 p. 52 illus., 1 illus. in color.
text
Sprog:engelsk
Udgivet: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer, 2025.
Udgivelse:1st ed. 2025.
Fag:
Customer relations > Management.
Customer Relationship Management.
Online adgang:https://doi.org/10.1007/978-3-658-47701-1
Format: Electronisk Bog
Indholdsfortegnelse:
  • The customer experience makes the difference
  • Strategy: Establishing the foundation of a customer-connected organization
  • Shaping the transformation to a customer-connected organization
  • Creating customer-connected experiences
  • Customer-connected brands – Best practice examples
  • Summary and action needs
  • Glossary.

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