Multisensory Design of Retail Environments Vision, Sound, and Scent /

Multisensory Design of Retail Environments Vision, Sound, and Scent /

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Bibliographic Details
Main Authors: Sarstedt, Marko (Author), Imschloss, Monika (Author), Adler, Susanne (Author)
Corporate Author: SpringerLink (Online service)
Summary:XIV, 72 p. 16 illus. in color.
text
Language:English
Published: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer, 2023.
Edition:1st ed. 2023.
Series:Science meets Practice,
Subjects:
Marketing.
Consumer behavior.
Sales management.
Business information services.
Consumer Behavior.
Sales and Distribution.
IT in Business.
Online Access:https://doi.org/10.1007/978-3-658-41242-5
Format: Electronic Book
Description
Physical Description:XIV, 72 p. 16 illus. in color. online resource.
Summary:XIV, 72 p. 16 illus. in color.
text
ISBN:9783658412425
ISSN:2730-7158
DOI:10.1007/978-3-658-41242-5

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