Measuring Country Image Theory, Method, and Effects /

Measuring Country Image Theory, Method, and Effects /

Dades bibliogràfiques
Autor principal:	Buhmann, Alexander (Autor)
Autor corporatiu:	SpringerLink (Online service)
Sumari:	XVI, 147 p. 15 illus. text
Idioma:	anglès
Publicat:	Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer VS, 2016.
Edició:	1st ed. 2016.
Matèries:	Communication. Communication in organizations. Media and Communication. Corporate Communication.
Accés en línia:	https://doi.org/10.1007/978-3-658-15407-3
Format:	Electrònic eBook

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