|
|
|
|
| LEADER |
00000nam a22000005i 4500 |
| 001 |
978-3-319-50091-1 |
| 003 |
DE-He213 |
| 005 |
20240627175415.0 |
| 007 |
cr nn 008mamaa |
| 008 |
170424s2017 sz | s |||| 0|eng d |
| 020 |
|
|
|a 9783319500911
|9 978-3-319-50091-1
|
| 024 |
7 |
|
|a 10.1007/978-3-319-50091-1
|2 doi
|
| 050 |
|
4 |
|a HF5548.32-.33
|
| 072 |
|
7 |
|a KJE
|2 bicssc
|
| 072 |
|
7 |
|a BUS090000
|2 bisacsh
|
| 072 |
|
7 |
|a KJE
|2 thema
|
| 082 |
0 |
4 |
|a 658.872
|2 23
|
| 100 |
1 |
|
|a Turban, Efraim.
|e author.
|4 aut
|4 http://id.loc.gov/vocabulary/relators/aut
|
| 245 |
1 |
0 |
|a Introduction to Electronic Commerce and Social Commerce
|h [electronic resource] /
|c by Efraim Turban, Judy Whiteside, David King, Jon Outland.
|
| 250 |
|
|
|a 4th ed. 2017.
|
| 264 |
|
1 |
|a Cham :
|b Springer International Publishing :
|b Imprint: Springer,
|c 2017.
|
| 300 |
|
|
|a XXV, 435 p. 74 illus., 63 illus. in color.
|b online resource.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a computer
|b c
|2 rdamedia
|
| 338 |
|
|
|a online resource
|b cr
|2 rdacarrier
|
| 347 |
|
|
|a text file
|b PDF
|2 rda
|
| 490 |
1 |
|
|a Springer Texts in Business and Economics,
|x 2192-4341
|
| 505 |
0 |
|
|a Chapter 1. Overview of Electronic Commerce -- Chapter 2. E-Commerce: Mechanisms, Platforms, and Tools -- Chapter 3. Retailing in Electronic Commerce: Products and Services -- Chapter 4. Business-to-Business E-Commerce -- Chapter 5. Innovative EC Systems: From E-Government to E-Learning, Knowledge Management, E-Health, and C2C Commerce -- Chapter 6. Mobile Commerce and the Internet of Things -- Chapter 7. Social Commerce: Foundations, Social Marketing, and Advertising -- Chapter 8. Social Enterprise and Other Social Commerce Topics -- Chapter 9. Marketing and Advertising in E-Commerce -- Chapter 10. E-Commerce Security and Fraud Issues and Protections -- Chapter 11. Electronic Commerce Payment Systems and Order Fulfillment -- Chapter 12. Implementation Issues: From Globalization to Justification, Privacy, and Regulation.
|
| 520 |
|
|
|a This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters. Wherever appropriate, material on Social Commerce has been added to existing chapters. Supplementary material includes an Instructor’s Manual; Test Bank questions for each chapter; Powerpoint Lecture Notes; and a Companion Website that includes EC support technologies as well as online files. The book is organized into 12 chapters grouped into 6 parts. Part 1 is an Introduction to E-Commerce and E-Marketplaces. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks. Part 4 examines EC Support Services,and Part 5 looks at E-Commerce Strategy and Implementation. Part 6 is a collection of online tutorials on Launching Online Businesses and EC Projects, with tutorials focusing on e-CRM; EC Technology; Business Intelligence, including Data-, Text-, and Web Mining; E-Collaboration; and Competition in Cyberspace.
|
| 650 |
|
0 |
|a Electronic commerce.
|
| 650 |
|
0 |
|a Business information services.
|
| 650 |
1 |
4 |
|a E-Business.
|
| 650 |
2 |
4 |
|a Business Information Systems.
|
| 700 |
1 |
|
|a Whiteside, Judy.
|e author.
|4 aut
|4 http://id.loc.gov/vocabulary/relators/aut
|
| 700 |
1 |
|
|a King, David.
|e author.
|4 aut
|4 http://id.loc.gov/vocabulary/relators/aut
|
| 700 |
1 |
|
|a Outland, Jon.
|e author.
|4 aut
|4 http://id.loc.gov/vocabulary/relators/aut
|
| 710 |
2 |
|
|a SpringerLink (Online service)
|
| 773 |
0 |
|
|t Springer Nature eBook
|
| 776 |
0 |
8 |
|i Printed edition:
|z 9783319500904
|
| 776 |
0 |
8 |
|i Printed edition:
|z 9783319500928
|
| 776 |
0 |
8 |
|i Printed edition:
|z 9783319843155
|
| 776 |
0 |
8 |
|i Printed edition:
|z 9783030634476
|
| 830 |
|
0 |
|a Springer Texts in Business and Economics,
|x 2192-4341
|
| 856 |
4 |
0 |
|u https://doi.org/10.1007/978-3-319-50091-1
|
| 912 |
|
|
|a ZDB-2-BUM
|
| 912 |
|
|
|a ZDB-2-SXBM
|
| 950 |
|
|
|a Business and Management (SpringerNature-41169)
|
| 950 |
|
|
|a Business and Management (R0) (SpringerNature-43719)
|