Creating Marketing Magic and Innovative Future Marketing Trends Proceedings of the 2016 Academy of Marketing Science (AMS) Annual Conference /
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| Résumé: | LXXXIV, 1510 p. 47 illus., 30 illus. in color. text |
| Langue: | anglais |
| Publié: |
Cham :
Springer International Publishing : Imprint: Springer,
2017.
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| Édition: | 1st ed. 2017. |
| Collection: | Developments in Marketing Science: Proceedings of the Academy of Marketing Science,
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| Accès en ligne: | https://doi.org/10.1007/978-3-319-45596-9 |
| Format: | Électronique Livre |