Food Advertising Nature, Impact and Regulation /
| Main Author: | |
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| Corporate Author: | |
| Summary: | VII, 303 p. text |
| Language: | English |
| Published: |
Cham :
Springer International Publishing : Imprint: Palgrave Macmillan,
2016.
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| Edition: | 1st ed. 2016. |
| Subjects: | |
| Online Access: | https://doi.org/10.1007/978-3-319-40706-7 |
| Format: | Electronic Book |
Table of Contents:
- 1.What are the Concerns about Food Advertising?
- 2.What is the Balance of Evidence for the Effects of Food Advertising?
- 3.What is the Potential for Exposure to Food Advertising?
- 4.Food Advertising: Informative, Misleading or Deceptive?
- 5.Does Food Advertising Influence People’s Food Preferences?
- 6.Does Food Advertising Affect People’s Health and Well-Being?
- 7.How Important are Other Factors in Understanding Consumers Responses to Food Promotion?
- 8.What Regulatory Challenges Does Food Advertising Present?