Food Advertising Nature, Impact and Regulation /

Bibliographic Details
Main Author: Gunter, Barrie (Author)
Corporate Author: SpringerLink (Online service)
Summary:VII, 303 p.
text
Language:English
Published: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2016.
Edition:1st ed. 2016.
Subjects:
Online Access:https://doi.org/10.1007/978-3-319-40706-7
Format: Electronic Book
Table of Contents:
  • 1.What are the Concerns about Food Advertising?
  • 2.What is the Balance of Evidence for the Effects of Food Advertising?
  • 3.What is the Potential for Exposure to Food Advertising?
  • 4.Food Advertising: Informative, Misleading or Deceptive?
  • 5.Does Food Advertising Influence People’s Food Preferences?
  • 6.Does Food Advertising Affect People’s Health and Well-Being?
  • 7.How Important are Other Factors in Understanding Consumers Responses to Food Promotion?
  • 8.What Regulatory Challenges Does Food Advertising Present?