Designing and Managing Industrial Product-Service Systems
Main Authors: | , , |
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企业作者: | |
总结: | VII, 101 p. 30 illus., 13 illus. in color. text |
语言: | 英语 |
出版: |
Cham :
Springer International Publishing : Imprint: Springer,
2017.
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版: | 1st ed. 2017. |
丛编: | SpringerBriefs in Operations Management,
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主题: | |
在线阅读: | https://doi.org/10.1007/978-3-319-40430-1 |
格式: | 电子 电子书 |
书本目录:
- Introduction
- Servitization – Service Infusion in Manufacturing
- Integrated product-service systems
- Industrial Services as Marketing and Operations Strategy
- Improving marketing and operation strategy through services
- Service delivery
- Managing service delivery
- Role of technology in servitization
- Pricing decisions- from ownership to subscription
- Value chain effects
- Conclusions.