UX Redefined Winning and Keeping Customers with Enhanced Usability and User Experience /

UX Redefined Winning and Keeping Customers with Enhanced Usability and User Experience /

Bibliographic Details
Main Author: Robier, Johannes (Author)
Corporate Author: SpringerLink (Online service)
Summary:VIII, 121 p. 104 illus.
text
Language:English
Published: Cham : Springer International Publishing : Imprint: Springer, 2016.
Edition:1st ed. 2016.
Series:Management for Professionals,
Subjects:
Marketing.
Psychology, Industrial.
Sales management.
Work and Organizational Psychology.
Sales and Distribution.
Online Access:https://doi.org/10.1007/978-3-319-21062-9
Format: Electronic Book
Table of Contents:
  • The Reason to Believe?
  • The Path Towards Simplicity
  • The Path Towards Emotion and Experience
  • True Influence
  • Ensuring Conviction
  • The Reason to Believe.

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