Strategic Communication for Sustainable Organizations Theory and Practice /

書誌詳細
第一著者:	Allen, Myria (著者)
団体著者:	SpringerLink (Online service)
要約:	XX, 308 p. 2 illus. text
言語:	英語
出版事項:	Cham : Springer International Publishing : Imprint: Springer, 2016.
版:	1st ed. 2016.
シリーズ:	CSR, Sustainability, Ethics & Governance,
主題:	Business ethics. Communication. Sustainability. Environmental management. Strategic planning. Leadership. Public administration. Business Ethics. Media and Communication. Environmental Management. Business Strategy and Leadership. Public Administration.
オンライン･アクセス:	https://doi.org/10.1007/978-3-319-18005-2
フォーマット:	電子媒体図書

目次:

Sustainability and Communication
Changing Paradigms, Shifting Societal Discourses and Organizational Responses
Legitimacy, Stakeholders and Strategic Communication Efforts
Understanding Pro-environmental Behavior: Models and Messages
Transformational Organizational Change, Reinforcing Structures and Formal Communication
Using Communication to Create Environments That Empower Employees
Facilitating Group Collaboration and Enhancing Supply Chain Conversations
Our Shared Journey Towards Sustainability.

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