CSR and its Internal Narrative A History of the Pirelli Company Magazine (1950-2019) /
| Main Author: | |
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| Corporate Author: | |
| Summary: | XXVII, 130 p. 12 illus., 1 illus. in color. text |
| Language: | English |
| Published: |
Cham :
Springer Nature Switzerland : Imprint: Palgrave Macmillan,
2025.
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| Edition: | 1st ed. 2025. |
| Series: | Palgrave Debates in Business History,
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| Subjects: | |
| Online Access: | https://doi.org/10.1007/978-3-031-87445-1 |
| Format: | Electronic Book |
Table of Contents:
- Chapter 1: CSR and Company Magazines
- Chapter 2: The Pirelli case study
- Chapter 3: Fatti e Notizie and the evolution of the CSR discourse 1950 2019
- Chapter 4: CSR discourses three examples
- Chapter 5: Implicit and Explicit in the Pirelli Internal CSR Narrative.