Cognition and Business Models From Concept to Innovation /
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| Korporativní autor: | |
| Shrnutí: | XV, 106 p. 8 illus. text |
| Jazyk: | angličtina |
| Vydáno: |
Cham :
Springer International Publishing : Imprint: Palgrave Macmillan,
2024.
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| Vydání: | 1st ed. 2024. |
| Témata: | |
| On-line přístup: | https://doi.org/10.1007/978-3-031-51598-9 |
| Médium: | Elektronický zdroj Kniha |
Obsah:
- Chapter 1: The Promise Of The Cognitive View Of Business Modelling
- Chapter 2: Business Models As Managerial Mental Models
- Chapter 3: The Sharing Of (Mental) Business Models
- Chapter 4: Cognition And Business Model Innovation
- Chapter 5: Open Questions On Cognition And Business Modelling.