Antitrust in Data Driven Markets & Legal Framework for Influencers, Native Advertising and Control over the Use of AI in Marketing

Antitrust in Data Driven Markets & Legal Framework for Influencers, Native Advertising and Control over the Use of AI in Marketing

Bibliografiske detaljer
Institution som forfatter: SpringerLink (Online service)
Andre forfattere: Kilpatrick, Bruce (Editor), Kobel, Pierre (Editor), Këllezi, Pranvera (Editor)
Summary:XVII, 457 p. 1 illus.
text
Sprog:engelsk
Udgivet: Cham : Springer International Publishing : Imprint: Springer, 2023.
Udgivelse:1st ed. 2023.
Serier:LIDC Contributions on Antitrust Law, Intellectual Property and Unfair Competition,
Fag:
Private international law.
Conflict of laws.
International law.
Comparative law.
Information technology > Law and legislation.
Mass media > Law and legislation.
Artificial intelligence.
Telemarketing.
Internet marketing.
Big data.
Trade regulation.
Private International Law, International and Foreign Law, Comparative Law.
IT Law, Media Law, Intellectual Property.
Artificial Intelligence.
Digital Marketing.
Big Data.
International Economic Law, Trade Law.
Online adgang:https://doi.org/10.1007/978-3-031-07422-6
Format: Electronisk Bog
Beskrivelse
Fysisk beskrivelse:XVII, 457 p. 1 illus. online resource.
Summary:XVII, 457 p. 1 illus.
text
ISBN:9783031074226
ISSN:2199-7438
DOI:10.1007/978-3-031-07422-6

Lignende værker