Business in Africa in the Era of Digital Technology Essays in Honour of Professor William Darley /
| 企业作者: | |
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| 其他作者: | , , |
| 总结: | XVII, 174 p. 13 illus., 12 illus. in color. text |
| 语言: | 英语 |
| 出版: |
Cham :
Springer International Publishing : Imprint: Springer,
2021.
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| 版: | 1st ed. 2021. |
| 丛编: | Advances in Theory and Practice of Emerging Markets,
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| 主题: | |
| 在线阅读: | https://doi.org/10.1007/978-3-030-70538-1 |
| 格式: | 电子 图书 |
书本目录:
- 1. Introduction to “Business in Africa in the Era of Digital Technology”
- 2. Digitalization in Africa: The case of public programs in Ghana
- 3. Maximizing Human Resource Development in Sub-Saharan Africa in the Digital Era
- 4. Digitizing Recruitment and Selection of Employees in Ghana: A Social Media Network Perspective
- 5. Gender and Rural Entrepreneurship in digitizing sub-Saharan Africa
- 6. Social Media and Economic Development: The Role of Instagram in Developing Countries
- 7. Franchising in the gasoline retail industry in Cameroon: A strategic perspective
- 8. Supply chain management systems in Africa: insights from Nigeria
- 9. Understanding rural micro and small business marketing practices in Ghana
- 10. Attitudes to Globalization in the Public, Private and NGO Sectors.